We definitely believe that technology plays a crucial role in the retail evolution, but the biggest driver to the evolution is the shifting needs and behaviors of the consumer.
Read MoreThe brand promise was communicated effectively, it made someone take action, but the brand promise was never fulfilled.
Read MoreNew companies or brands beginning to make traction in the marketplace are at somewhat of an advantage over their traditional counterparts.
Read MoreYour business model is something that should represent and fulfill your brand while continuously adding value to your consumer.
Read MoreWe’re on our way to Austin in March, but we need your help to get there. Please vote for our sessions!
Read MoreAll elements of your digital strategy should fulfill the brand’s promise and benefit the brand-consumer relationship
Read MoreAs brands transform into digital platforms, there is a need for a New Brand Growth Blueprint.
Read MoreThis brand experience, or platform, wasn’t something that happened. It was a meticulously created experience, every step of the way.
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