brand strategy — Blog | Chinatown Bureau | Digital Strategy Consultants | Business Growth through Technology — Chinatown Bureau | Brand Growth through Brand Strategy + Technology

Your Brand has Entered the Journey Economy

For the last five years, our economic value for our brands has been shifting. We’ve entered - The Journey Economy.

The Evolution of Brand Strategy

Brand strategy has transformed more in the last 10 years than ever before.

blogPaul MiserMarch 9, 2020brand growth, strategy, technology, brand strategy, evolution, cx, experience

2020 Action Plan - How to become an Experience Brand

2020 isn’t about finding new trends. It’s about action. Action in becoming an Experience Brand.

blogPaul MiserJanuary 6, 2020brand growth, strategy, technology, brand strategy, 2020, consumer experience, CX

The Brand Promise <> Fulfillment Loop

This Brand Promise <> Fulfillment Feedback Loop is the strategic foundation and framework for experience driven growth brands that are finding new ways to expand.

VIEWPOINTS