Selected Work.

Here’s how we help our client businesses grow.
Building tomorrow, today.

 
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Trusted partners.

The success of any project depends on the trust within a relationship. That trust is earned through collaboration, taking risks together and, of course, real business results. 

Our clients are active participants in our relationships. Their openness has created success for themselves, their customers and their business. We value ongoing collaboration until we get the job done. We're here with you for the long haul.



Chinatown Bureau established a new face for OpenFin that has been crucial for the success in the next phase of our business. They provide a strategic, creative and personable approach to our company. The resulting rebranding, product strategy and website refresh created great momentum for the company and our clients.
— MAZY DAR - GLOBAL CEO, OPENFIN

 

Work: Automotive

How can a traditional Automotive OEM brand transform into a leading mobility company?

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OpenFin

Brand Redesign, Website Launch & Product Strategy

Challenge
How can we take our business to the next level and create an industry-leading brand and message?

Solution
Build the OpenFin brand as a platform that is consistent across design, experience, marketing and product.

Actions

  • Brand strategy development

  • Voice creation

  • Website design / development

  • Product strategy / design

OUTCOMES

  • Industry accolades and press mentions

  • Increased understanding of the brand

  • Increased exposure in the marketplace


City of New York

Smart City & Electric Vehicle Infrastructure Strategy

Challenge
How can the City of New York create an infrastructure to replace all gas-powered vehicles in NYC?

Solution
By combining hardware, software and services, we built a scalable and user-centric e-mobility network that manifests in curbside charging poles, 5 Community Hubs and a Flagship Hub.

Outcome
An implementation roadmap to bring innovation to the masses of NYC residents


 

Work: Healthcare

How can a Global Pharmaceutical company empower a 70,000 person workforce to energize its brand?

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Global Pharmaceutical

Audience & Persona Development

Challenge
We are launching a brand awareness campaign with a limited budget and limited information on our target audiences. How can we best define our audiences to engage the right people?

Solution
In partnership with o360, we used machine learning to identify audience details (demographic, personality, behavior, psychology) and built detailed global personas with regional variances.

Actions

  • Data modeling

  • Conversational mapping

  • Audience definition

  • Persona development

OUTCOMES

  • Defined 5 core audience segments across 4 global regions

  • Built media targeting data points by segment & region

  • Identified growing audience opportunities


Chinatown Bureau and innogy Consulting made it to the finals of a smart city challenge by the City of New York. After witnessing their seamless approach to transforming brands into platforms and working with their team of experts, I brought them in as consultants to build a new sustainability platform. You will find a trusted partner in Chinatown Bureau.
— DR. KLAUS GRELLMANN, MANAGING-DIRECTOR, INNOGY CONSULTING

Work with us.

Are you ready to take your business to new heights? Reach out and see if we’re a good fit.